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Agency New Business
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Which Prospecting & List Building Tools Actually Work?
Agencies of all shapes and sizes are recognizing the value of list building software as a critical time-saver for filling...
Sales
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May The Fourth Be With You When Sales Prospecting
If you’re a Jedi, your power comes from The Force, but if you’re prospecting for sales, your power comes from...
Ad Sales
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Top 5 Media Agencies That Belong On Your Prospecting List
If you’re a media seller, tracking agency shifts is crucial to winning new business. But, with agency rosters changing so...
Ad Sales
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10 TV Advertisers That Sellers Should Engage Now
In our latest eBook, 8 Advertising Trends Media Sellers Need to Know, we emphasize the importance of reaching out to...
Sponsorship
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3 Tips for Winning Sponsorship Opportunities (IEG Roundtable Recap)
This April, the best and the brightest minds of corporate sponsorship world convened in Chicago for the 35th annual IEG...
Agency New Business
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Where Are They Now? The 10 CMOs We Told You To Watch In 2018
Yep – we’re saying it again. CMO shifts are the biggest indicator for agency reviews! Back in January we identified...
Ad Sales
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The 13 Biggest Myths About Sales Prospecting
Still telling yourself that all prospects are equal, or that cold calling is dead? Think again. With more than 40%...
Sponsorship
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Podcast: Inside Sponsorship- Breaking Through to Brands
If you find yourself struggling to navigate the perplexing landscape of sponsorship prospecting, we’ve got something that we think will...
Ad Sales
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Agency of Record Shifts You Should Know About, Especially If You’re A Media Seller
Agency shifts are an important signal for media and marketing sales professionals. For starters, they often indicate the launch of...
Business Development
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5 Tips to Boost Your Prospecting Efforts
I could sit here all day and tell you why you need Winmo, but would you believe me? I’d like...
Ad Sales
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Advertising Trends Media Sellers Should Know in Q2
Not all people are planners, I get that, but if your efforts are focused on reacting to your competition, then...
Agency New Business
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Identify Agency Relationships in Business
There are two groups of people who rule media and marketing budgets: the client decision-makers who own those dollars and...
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